Lead Generation Manager – EPC Solutions, Pakistan, Karachi
NEOSUN Energy is a leading provider of Renewable Energy] with a reputation for delivering high-
quality turnkey solutions to our B2B customers. We are looking for a motivated Telesales Specialist to join our dynamic sales team. This is an exciting opportunity for an individual with strong communication skills and a passion for sales to make an impact by reaching out to prospective clients and generating new business.
Role Overview
The Lead Generation Manager will be responsible for identifying, qualifying, and nurturing potential leads to drive business growth. This role requires a proactive, goal-oriented individual with a solid understanding of lead generation methods, strong presentation skills, and the ability to persistently pursue targets. The ideal candidate will have 1-2 years of experience in marketing or sales, with a focus on lead generation, and a passion for achieving measurable results.
Key Responsibilities
- Lead Generation Strategy:
- Research and identify potential leads through various channels (email campaigns, social media, cold calling, networking events, etc.).
- Utilize CRM tools and marketing automation platforms to track and manage leads effectively.
- Stay updated on industry trends and competitor activities to refine lead generation strategies.
- Outreach and Engagement:
- Initiate contact with potential leads via email, phone, or social media to introduce company products/services.
- Conduct presentations or product demos to showcase value propositions to prospects.
- Build and maintain relationships with leads to nurture them through the sales funnel.
- Data Management and Reporting:
- Maintain accurate and up-to-date records of leads and interactions in the CRM system.
- Analyze lead generation metrics (e.g., conversion rates, response rates) to measure success and identify areas for improvement.
- Provide regular reports to management on lead generation activities and results.
- Collaboration:
- Work closely with the sales and marketing teams to align lead generation efforts with overall business goals.
- Share insights and feedback to improve targeting and messaging strategies.
- Goal Orientation:
- Meet or exceed monthly/quarterly lead generation targets.
- Continuously seek ways to optimize processes and improve efficiency in lead generation efforts.
Qualifications:
- Experience: 1-2 years of experience in marketing, sales, or lead generation (entry-level candidates with relevant internships or coursework will also be considered).
- Skills:
- Strong understanding of lead generation methods and tools (e.g., LinkedIn Sales Navigator, email marketing platforms, CRM software).
- Excellent communication and presentation skills, both written and verbal.
- High level of persistence and resilience in pursuing leads.
- Goal-oriented mindset with a track record of meeting or exceeding targets.
- Basic analytical skills to interpret data and make informed decisions.
- Attributes:
- Self-motivated and proactive.
- Strong organizational and time management skills.
- Ability to work independently and as part of a team.
Preferred Qualifications:
- Familiarity with marketing automation tools (e.g., HubSpot, Marketo).
- Knowledge of SEO, content marketing, and social media strategies.
- Experience in B2B lead generation is a plus.
Key Performance Indicators (KPIs):
- Number of qualified leads generated per month/quarter.
- Lead conversion rate.
- Response rate to outreach efforts.
- CRM accuracy and lead tracking efficiency.
- Achievement of monthly/quarterly lead generation targets.
Why Join Us
- Competitive Salary & Commission: base salary with a commission structure, allowing
you to earn based on your success. - Training & Development: Comprehensive training program to ensure you have the
skills and knowledge to succeed in telesales and grow within the company. - Supportive Team: Work within a supportive and positive sales team environment that
encourages collaboration and professional growth.Thank you for considering NEOSUN Energy as a part of your career journey!
